How does one become a better storyteller? On the next episode of Real Recognition Radio, Roy Saunderson and S. Max Brown speak with Paul Smith, consumer research executive at The Procter & Gamble Company, and the author of Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire. Paul is a highly-rated trainer in several Procter & Gamble training colleges for leadership and communications. In addition to corporate clients, he is a lecturer in the MBA programs at Xavier University and the University of Cincinnati. Why are stories so powerful?
|